GYRE watches upcycles ocean plastic in SeaCleaner Red Alert

• Dutch sports watch made from upcycled fishing nets from the ocean.
• Every watch sold supports local fishermen and the community.
• Sold in over 35 countries.

Dutch watch brand GYRE Watches presents its latest addition to the SeaCleaner collection with the GYRE SeaCleaner Red Alert, made out of upcycled fishing nets, sourced from the Indian Ocean. With watches sold in over 35 countries, they are ready to take the next step with the SeaCleaner Red Alert.

The GYRE SeaCleaner is our contribution to a greater awareness of the plastic soup problem and to stop and remove the flow of plastic into the oceans.

We choose to make our watches from ‘ghost nets’ because 640,000 tons of ‘ghost nets’ are still dumped in our oceans every year. This causes thousands of animals to lose their lives and coral reefs to be damaged. In fact, fishing nets make up 50 percent of the Great Pacific Garbage Patch. A floating plastic gyre the size of France, Germany and Spain combined. 

The GYRE SeaCleaner Red Alert symbolizes change, without losing sight of style and comfort. We keep it as close to home as possible, because the assembly is completely done in the Netherlands.

As watch enthusiasts, we are keen on details. This time with a clean black dial with white accents and ‘SeaCleaner’ in a subtle deep red. For a powerful statement without being ‘too much’.

We also have an anti-reflective, scratch-resistant and very sturdy sapphire glass instead of the less strong mineral or plastic glass. A stainless steel caseback for protection and comfort. A high-quality Japanese solar movement; three hours in the sun and you have enough energy for six months. With a water resistance of 100 meters and a high-quality NATO-strap made out of plastic bottles to complete the picture. Of course certified with a Global Recycle Standard certificate (GRS).

Every part of the watch is designed 'from the ground up'. Every corner and every hand up to the engraved caseback is 'custom'.

Unlike many other upcycled products, our material is completely traceable to its source. Local fishermen collect the fishing nets from the Indian Ocean and deliver them to our recycler. They receive compensation, so GYRE also contributes to the local economy. The nets are then cleaned by the local community and turned into granulate for the case. In the recycling value chain, we employ more than 300 people and contribute to a positive social impact.

As GYRE, we create a community committed to cleaning the oceans and keeping them clean, one watch at a time.

Click here to download images of the GYRE SeaCleaner Red Alert

Click here to learn more about the GYRE SeaCleaner

GYRE SeaCleaner - SPECS

• 42mm Case made out of recycled ghost fishing nets.
• Nylon strap now made out of recycled PET bottles, GYRE is finishing development of a strap made out of recycled fishing nets.
• Japanese solar movement, 3 hours of light are good for 6 months of power, so no changing batteries.
• Anti-reflective sapphire crystal.
• Stainless steel case back, for comfortable wear and protection.
• Water resistant to 100 meters/10 bar.
• Assembly in The Netherlands.
• Retail price: €289,- 

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